TechnoeconomicsTM,SM Legal Support & IP Creation/Enforcement Services
Wright IP®’s TECHNOECONOMICSTM,SM services assist clients in the identification, strategy, analytics, and creation of intellectual property such as trademarks, copyrights, patents, trade secrets, know-how and other intangible assets. A breadth of core competencies are required to create, value and monetize IP assets. Invention requires conception and reduction to practice. Copyright requires fixation and trademarks require intent and/or use. Regardless of the IP, Wright IP® assists clients to identify and create intellectual property, provide the analytics required for valuation and monetization, such as environmental scanning services, technological and market positioning analysis, prior art and SWOT analysis, real-world and digital marketing analysis, competitive threat assessments, financial analysis and accouting strategies, monetization tracking and ROI assessments, and other services vital to the identification, strategy, analytics, and creation of intellectual property such as trademarks, copyrights, patents, trade secrets, know-how and other intangible assets. TECHNOECONOMICSTM,SM brand Life Cycle Services TM provide legal information about the identification, strategy, analytics, and creation of intellectual property such as trademarks, copyrights, patents, trade secrets and know-how. Each type of intellectual property has an inherent life cycle, for example: patents and copyright have terms, trademarks require continued use, trade secrets and know how bear the risk of public exposure, knowledge and use. Different types of intellectual property require different analytics and strategic planning, based on relevant information at different points and phases of their life cycles. For example, the assessment of a technological discontinuity is different from the analysis of the value of an issued patent, which is different than seeking to monetize products after the patent expires. Analogous strategic life cycle events exist for trademarks, copyrights, trade secrets and know-how. TECHNOECONOMICSTM,SM services assist clients throughou their clients IP life cycles.